Case Study - Empowering Our Students for Success

Charles Sturt University




Charles Sturt University

Case Study

We have been working with this client since 2020. Our programs have been deployed to support a variety of student cohorts around the State of New South Wales, and overseas.

Charles Sturt University enjoys a variety of regional campus locations, and therefore has a geographically dispersed cohort of international students.

Our platform is utilised to support international student employability across three key stages of the student lifecycle: student attraction, student retention and improving graduate outcome.

During this platform’s development, the COVID pandemic emerged. We were able to amend our initial focus upon student retention to provide additional course materials which supported the acquisition of students who were unable to travel to Australia.

Adapted to cohorts, regions and industries.

Our course materials have been adapted to suit international students who are located across a geographically diverse area.

By engaging Successful Graduate, Charles Sturt University is demonstrating its commitment to its students and cementing its reputation as Australia’s leading university for undergraduate employment.

Charles Sturt University Brand

The University marketing team supplied us with their brand guidelines, colours, fonts, images and logos. We did the rest!

The platform we built for them is instantly recognisable, and is updated regularly to reflect marketing campaigns and messaging.

Diverse Student Locations

With international students unable to enter Australia during the pandemic, and other students located in a range of campus locations across the State, we were able to build 1 employabliity portal for them all to access.

Enrolment Incentive

Our latest campaigns with CSU are incentivising international students to enrol with the client, by providing targeted access to our Finding Part-Time Work While Studying Course. Enrolled students are rewarded with the Successful Graduate Course and Successful Intern Course, all using the 1 student account.

Incentivising student acquisition.

Supporting student retention.

Delivering job-ready graduates.